At the heart of the practice are Jeffrey J. Donchez and Mercedes M. Donchez, a father-daughter attorney team who bring a combined legacy of compassion, expertise, and unwavering dedication to their clients. As a family-run firm, they offer a level of personal attention and care that sets them apart, ensuring that every client feels heard, valued, and confidently represented.
With the established practice being a family-centered firm, Donchez Law wanted copy that showcased that unique angle, setting them apart from other firms in their area. They felt their website copy “sounded boring, unprofessional, and like it was written in the 90s” and didn't convey anything unique about their firm. Jeffrey and Mercedes wanted their website copy to feel warm, and inviting, yet professional and like they could handle any case brought in their direction. They also wanted a strong SEO focus to gain more traffic on their website and increase their bookings.
Within one month of launching the website, Donchez Law started ranking for personal injury attorney keywords on Google and has slowly climbed in position on Google.
"Chatting with Haley felt like talking with a girlfriend who was really curious about my business. you made what sounded like a really stuffy and boring process super fun and relaxed! Immediately after receiving our copy I felt so happy and relieved! Slade Copy House took on our project (which felt so daunting to me) and made it streamlined, efficient, and the copy was absolutely fantastic! I read through our copy and it was like Haley knew exactly what I wanted to say in the best way possible! I was worried about hiring a copywriter for my business because our area is somewhat technical, but Slade Copy House did an incredible job. I absolutely love our copy and can’t wait to show it off to everyone!"