take your audience from Point A to Point Buyer

Whether you’re searching for a how-to on strategically marketing your services, launching your first course, promoting a group coaching program, or tips to DIY your copy– you’ll wanna bookmark this page.

(and did we mention we’ll have a little fun around here, too? Hellooo relatable lifestyle content)

Practical tips to sharpen 
your copywriting skills

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If you’re thinking of DIY-ing your copy, I want to share my best copywriting tips to help you craft a message that grabs your reader’s attention and turns them into a paying client or customer. Don’t worry; this article is NOT going to be a collection of boring writing rules. We’re diving elbows deep into […]

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Tracking and assessing your email marketing analytics is the best way to get to know your email list, figure out where your email marketing strategies do a fantastic job and where they fall short, and come up with a solid plan for the future.  As a copywriter, I often get asked about how to improve […]

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You only have seven seconds to make a first impression… …and that includes your email marketing strategy!  You probably already know that you need to “nurture” your email subscribers to make them want to buy from you.  But did you know that the leads who are MOST likely to invest in your product or service […]

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This is hefty. Don’t freak your little self out. Read in chunks, think about it, and come back to it as you can. Understanding the buyer journey will help every stage of your funnel. When you have a real understanding of each stage and each milestone, you’ll get better at successfully taking each person through […]

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In this FREE copywriting guide, you’ll discover my proven method for triggering emotions in your copy and the essential techniques for building trust and credibility with your audience. Plus, learn psychological strategies for creating urgency and scarcity, along with powerful persuasion tactics for increasing reader engagement and retention.

Wanna Add more sales psychology to your copy?

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Go ahead, treat yourself 

We created this piece to be a reminder that, no matter what we're doing: our words matter. We can’t live a meaningful life or run a successful business without positive words. And the words we use can make or break us. So, grab a piece and allow yourself to be inspired and reminded that...your words matter.


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