Whether you’re searching for a how-to on strategically marketing your services, launching your first course, promoting a group coaching program, or tips to DIY your copy– you’ll wanna bookmark this page.
(and did we mention we’ll have a little fun around here, too? Hellooo relatable lifestyle content)
Copywriters are like a cult… Okay, that’s a bit dramatic…but we really want to teach you how to do your copy the most effective way possible. And first, it’s understanding that copywriting and content are not the same thing. They complement each other, sure…but they both serve two different purposes. Copywriting is used to move […]
First of all, what the heck is psychographics? It sounds smarter and scarier than it actually is. Psychographics is the study and classification of people according to their attitudes, aspirations, and other psychological criteria. In layman’s terms, it’s the big “WHY” behind what makes consumers purchase something. Psychographics focus on thoughts and emotions that influence […]
This is hefty. Don’t freak your little self out. Read in chunks, think about it, and come back to it as you can. Understanding the buyer journey will help every stage of your funnel. When you have a real understanding of each stage and each milestone, you’ll get better at successfully taking each person through […]
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Search engine optimization takes a lot of work. And if you wanna outsource it, it’s gonna cost you a pretty penny. So, allow us to save you time and money with a free SEO checklist to get you started! Implement these 10 fundamental things, and you’ll be on your way to building a solid website or blog!
Go ahead, treat yourself
We created this piece to be a reminder that, no matter what we're doing: our words matter. We can’t live a meaningful life or run a successful business without positive words. And the words we use can make or break us. So, grab a piece and allow yourself to be inspired and reminded that...your words matter.