take your audience from Point A to Point Buyer
Whether you’re searching for a how-to on strategically marketing your services, launching your first course, promoting a group coaching program, or tips to DIY your copy– you’ll wanna bookmark this page.
(and did we mention we’ll have a little fun around here, too? Hellooo relatable lifestyle content)
Practical tips to sharpen
your copywriting skills
Copywriters are like a cult… Okay, that’s a bit dramatic…but we really want to teach you how to do your copy the most effective way possible. And first, it’s understanding that copywriting and content are not the same thing. They complement each other, sure…but they both serve two different purposes. Copywriting is used to move […]
First of all, what the heck is psychographics? It sounds smarter and scarier than it actually is. Psychographics is the study and classification of people according to their attitudes, aspirations, and other psychological criteria. In layman’s terms, it’s the big “WHY” behind what makes consumers purchase something. Psychographics focus on thoughts and emotions that influence […]
This is hefty. Don’t freak your little self out. Read in chunks, think about it, and come back to it as you can. Understanding the buyer journey will help every stage of your funnel. When you have a real understanding of each stage and each milestone, you’ll get better at successfully taking each person through […]
Download your freebie
In this FREE copywriting guide, you’ll discover my proven method for triggering emotions in your copy and the essential techniques for building trust and credibility with your audience. Plus, learn psychological strategies for creating urgency and scarcity, along with powerful persuasion tactics for increasing reader engagement and retention.
Wanna Add more sales psychology to your copy?
Go ahead, treat yourself
We created this piece to be a reminder that, no matter what we're doing: our words matter. We can’t live a meaningful life or run a successful business without positive words. And the words we use can make or break us. So, grab a piece and allow yourself to be inspired and reminded that...your words matter.
GRAB THE FIRST PIECE IN OUR COLLECTION!
are you a sucker for comfy clothing?
The latest on the blog
